Learning at the speed of life.
Acuity Learning Academy Courses
Neuromarketing Fundamentals
September Intake Now Enrolling - limited spaces.
The application of neuroscience to marketing, design & messaging for enhanced performance and ROI.
What is Neuromarketing?
Neuromarketing may be a new concept to you, or even if you’ve heard about it before, it’s important to cover what it is, and how it came about.
The Brain - thinking fast and slow.
How does the brain work and why it matters for marketing your business?
Memory Formation - creating sticky brand memories.
Brand memories can take up to 2 years to develop and at any point during that time they can be (and usually are) thrown to the outer reaches of the brain. Learn about memory formation in relation to building brand memories.
The Five Senses - layering experiences to create impact.
All five senses play a role in brand memory formation. 75% of sticky memories are recalled using smell. The more senses you engage, the more likely your target is to remember you.
Cognitive Fluency - Keep it simple … not stupid.
The brain is a ‘cognitive miser’ it’s looking for ‘easy’ answers to its questions (clue, they have nothing to do with what you're selling). In this section you will explore cognitive fluency and how to make it easy for the brain to ‘get it.'
What the brain wants (and doesn't).
The brain is a diva, and one that knows what it likes and doesn't. Offer up the wrong stimuli and the brain will cancel you out before you have time to think about what you did.
NeuroAcuity - enhanced persona development.
Joanne will train you how to use her propriety system for analysing the emotional triggers of prospects and organise them into a transferable data that can be applied across your marketing. You will be supplied with a reusable template to help you track and refine your customer personas with insights that truly help you ‘speak’ to them.
Applied Theory Test
Consolidate your learning with the end of module test.
What makes our courses so great?
What makes our courses so great?
Our courses are designed to give you 'how to' knowledge and skills that you can implement into your work and life right away. There's nothing linear about modern life, so we've built our courses to work the way you do. Using microlearning, which is proven to enhance retention, our courses flex to fit around your life and kick learning-fatigue into touch.
Subject Matter Experts.
Our training is designed to provide only the very best educators and highly successful practitioners appear on the Acuity Learning Academy platform. All of our courses are rigorously reviewed by specialist training delivery experts and content creators. the skills in a practical approach. Our students' success is our best asset in showing the quality of our training.
Microlearning for enhanced retention.
Our courses are designed around the principals of micro-learning. Short bursts of learning using a variety of media. Each component within a module is never longer than 15 minutes. This approach is proven to enhance knowledge retention and organic skill development.
Continuous Assessment
Test your knowledge as it builds with interactive tests at the end of each module. When you successfully pass the test, the next module is revealed. If you're struggling our tutors are available to help you.
Certified Professional Development
Our courses are certified with the Professional Development agency and, where appropriate, specialist professional bodies. All of our courses are rated in accordance with SWORM standards.
Our Students love us
I have never experienced learning with microlearning and I wasn't sure it would work. Boy, was I wrong! I was able to jump in and out of the course work and I retained all the knowledge. I've never done a course that I can remember as well as my Acuity course. Bravo!
Sarah Samson
The course work is polished and engaging. I found it incredibly easy to absorb all the information. I have done a lot of on-line training but I've never had one that made learning easier than this.
Thomas Greene
I am a single mother, working full-time as a marketing manager. My course was structured in such a way that made it possible for me to fit it into my hectic day. I was stunned that I was able to retain so much information. Highly recommend.
Carolyn Marshall
I run a busy marketing department for a large accountancy practice. I decided to send my whole team. Not only did everyone come back with skills that have made a tangible difference, they all agreed how energised they were and motivated to dig back into our campaigns.
Phillip Roach
It's a team effort.
"We have an amazing team powering every aspect of the Acuity Learning Academy. We're lucky to work with some of the Worlds leading educators, practitioners and thinkers to create one-of-a-kind courses that deliver exceptional learning and skill development."
Gary Timney
Founder, Managing Director
Acuity Learning Academy
Gary Timney
Founder, Managing Director
Acuity Learning Academy
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